Linecheck 2021 Announces Line Up for International Live Stream, In-Person Hybrid Showcases

Linecheck, the global forward thinking annual music conference and festival is gearing up for its 2021 edition, which will take place from 23 to 25 November 2021 at Milan’s hybrid centre for culture and creativity BASE in Milan (Italy). This year Linecheck has announced the launch of a new integrated hybrid format, which will combine an in-person conference and festival experience at BASE in Milan (Italy), with a virtual component through live streaming content accessible from Linecheck’s website and live showcases broadcasted in real time across Europe; from Ticketmaster’s London HQ, Berlin, Paris, Madrid, Hamburg and Haldern. Tickets on sale now from WWW.LINECHECK.IT and Linecheck’s partner Ticketmaster.

The live music showcase festival will offer a trailblazing line up with the best of what the emerging Italian and European music scene has to offer, with music starting after the daytime conference, from sunset until late night The full live program and stage times will be available from Linecheck’s website. All the live showcases will be live streamed and broadcasted in real time, the live shows in Milan, Hamburg, Berlin and Madrid are open to the public with tickets available from Ticketmaster. London will be live streamed only, while the live shows in Haldern e Parigi will be free entry. Through the digital platform live.linecheck.it, the festival will connect those 6 European cities, with over 30 showcases happening simultaneously with Milan, taking big steps towards reducing their environmental impact of touring as well as the impact of audiences travelling to shows and festivals.

London will host Day 1 of the festival on the evening of 23 November at Ticketmaster’s Imperial Bar. There will be performances from emerging Italian artist IOSONOUNCANE — who as The Quietus wrote in their recent review “does for Italian canzone what Burial once did for the rave” — and Italy-born, London-based producer Giulia Tess, who has been making moves in the UK electronic dance scene with releases on labels such as Jamz Supernova’s Future Bounce and Ross From Friends’ Scarlet Tiger imprint and support from DJ Mag. Alongside her production projects Giulia regularly plays around London clubs and is also a resident DJ at Threads Radio, appearing on NTS, BBC Radio 1, BBC Radio 1xtra, BBC Asian Network, Balamii and Reprezent Radio as a guest DJ. The London event will be live streamed from WWW.LINECHECK.IT when buying the following Digital tickets: Digital Full Pass Meeting + Festival: €40, Digital Single Day Ticket Meeting + Festival: €15, Digital Single Night Festival: €6,50.

From Linecheck’s HQ of BASE in Milan, opening the evening live events on November 23 will be Prague based duo ba:zel, followed by one of the most promising young artists coming out from the forward thinking Milan music scene Memento, and another Italian rising artist, producer, multi-instrumentalist and DJ PLASTICA. Ending the night will be French-Cameroonian artist James BKS, the first artist signed to Idris Elba’s label 7Wallace. Linecheck’s second night’s live showcase on November 24 will see singer-songwriter GIUNGLA perform armed with just an electric guitar, a massive synth rack and her voice, the talented Italian indie darling has gained support from international key music outlets including BBC Radio 1, The Line Of Best Fit and NME, to name a few. Representing the international sound contamination coming out from Italy, singer LA NIÑA reflects the canons of Spain’s aesthetic and cultural influence on Naples, inserting herself within the Neapolitan artistic renaissance with her music. Closing the live showcase in Milan on November 25 will be Berlin-based, Bulgarian born songwriter and vocalist DENA and Italo-Senegalese Afrobeat rapper F.U.L.A. Open Sound will present OSA2.1, a unique performance in which all the performers will equally join in an unprecedented musical journey mixing electronic and traditional sounds. Closing the live show will be DJ Hugo San, who uses turntables and mixers to create impossible soundscapes.

During both the conference and the showcase festival, Germany will be the focus country for the coming edition. This year Linecheck will be present in three German cities; in Hamburg at HÄKKEN on November 23 the event will see Pufuleti, a naturalized German artist of Sicilian origin perform his new Italian-German album ‘RAMMBOCK’, while Hamburg newcomer MARYAM.FYI, will showcase her laid-back rap-soul music influenced by Loyle Carner and Jorja Smith. On November 24, live from Haldern Pop Bar will be Hungarian band Terra Profonda and German hip hop collective stockdale. On November 25 from Berlin’s Monarch the festival will showcase Pose Dia, Ay Wing and Warm Graves.

As for the Spanish capital, Madrid, the showcase on November 24 sees Linecheck collaborating with The Spanish Wave project, promoted and supported by Live Nation ES, which focuses on exporting a wide palette of young, emerging and talented acts from all over Spain internationally. Spanish indie-rock group Melenas will headline, with Italian-Spanish project The Death of Robert opening the night, followed by Olivia Is A Ghost. The Paris line-up is still TBC, so keep your eyes peeled for further announcements.

The main theme of this seventh edition of the music conference will be #Reverse, chosen to explore the present and future of the music industry, its trends and economics with a view to pushing collective innovation outside the conventional framework. #Reverse will resonate across the music meetings, imposing a change of perspective, disruption and transformation of the ever-evolving business of music. We will talk about #CreatorsRights, exploring the economic value of music rights granted by creators, the intellectual and property rights associated with original works, their performance and dissemination. #SharedExperience will focus on music fans and the new trends that are shaping the way music is enjoyed, consumed and shared: online, offline, alone or together.#PlayFair will explore the framework of action to achieve a more sustainable music industry, systemic gender inequalities, how to promote a culture of inclusivity, awareness and acceptance around mental health issues, and environmental cost of music and its footprints. #BeyondBoundaries will explore territorial borders and Europeanisation, as well as cross-sectoriality, proposing innovation as a way to overcome territorial, mental and technological boundaries, whilst in #CreativeSynergies we will examine the mode of interactions between different creative industries, exploring the relations between music artists, commercial brands and the different media drivers.

Linecheck is the ultimate meeting place between professionals and enthusiasts of the music sector, an incubator for dialogues between music, creative, technology and cultural industries, bridging the gaps between Italy, other European countries, the UK and the rest of the world. Linecheck’s Matchmaking Sessions, in person and virtual, will connect international delegates to Italian industry experts covering different sectors of the industry. In Meet The Managers, international delegates will have the opportunity to talk to some of the Italian music managers working some of the biggest music artists in the country, Meet Label, Distribution & PR will include experts including Guendalina Gramitto Ricci (Carosello Records, Italy), Elena Conti (Garrincha Dischi, Italy), Oriana Guarino (Believe, Italy), Cori Chinnici (Fuga, UK), Nicolò Picchioni (Artist First, Italy). Meet Publishing, Sync & Brand will see some of the biggest companies and executives in their sectors, including Cecilia Gandini (BMG, Italy), Silvia Siano and Federico Diliberto Paulsen (Editorial Group Bixio, Italy), Lavinia Fontanili (Editorial Group Curci, Italy), Marco Barocci (peermusic, Italy). While Meet Promoters, Clubs and Festivals, will feature some of the biggest Italian live music promoters meeting international delegates, experts will include: Alessandro Ceccarelli (BPM Concerti), Yuri Toccacelli (Monk Roma),Salvatore Perri (Apolide Festival), Lucrezia Muscianisi (Mish Mash Festival), Joslina Cipolletta (Indiegeno Fest), Paolo Visci (Pentagon Booking — Indierocket Music Festival).

Linecheck will once again be the main content partner of Milano Music Week. Scheduled from 22nd to 28th November 2021, the annual festival dedicated to music and its key figures, and promoted by The Municipality of Milan – Department of Culture, SIAE (Italian Society of Authors and Publishers) FIMI (Federation of the Italian Music Industry), NUOVOIMAIE (New Mutualist Institute for Performing Artists) and Assomusica (Association of live music shows producers and organizers), will see — through a hybrid format of live and streamed events — top industry players coming together to look at the future and discuss plans to help the music industry return to growth.

Linecheck’s main partners include JUMPEuropean Music Market Accelerator, the project supported by the Creative Europe Programme of the European Commission, which provides a framework for music professionals to develop innovative business models. It aims to help the music sector adapt to the recent market transformations, while encouraging it to work on a transnational level — JUMP will end at Linecheck 2021. Intersecting project creativeSHIFT fosters the relationships between the music industry and the other creative and cultural industries, as well as the ETEP — European Talent Exchange Program and INES — Innovation Network Of European Showcases networks.

Linecheck is also part of the global Keychange network, a movement for gender equality in the music industry, funded by Creative Europe, which aims to fully reconstruct the music industry to support women and gender minorities, to which the music conference adheres, with the goal of a gender balanced line-up.

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